ENTERPRENEURIAL QUALITIES OF SMALL SCALE ENTERPRISES IN WESTERN PROVINCE _ COMPARATIVE ANALYSIS

Abstract

Small and medium sized enterprises are considered to be one of the principle function deriving forces in economic development. They stimulate private ownership an'd entrepreneurial skills, they are flexible and adopt quickly to changing markets demand and supply situation. They generate employment help diversify economic activity and make a significant contribution to exports and trade. This research was carried out by the researcher to measure the level of entrepreneurial qualities of small and medium enterprise owners. A comparative analysis between manufacturing, services and wholesales sector in Western Province. The level of entrepreneurial qualities of small and medium enterprise owners was clearly discussed. The summary of the research evidence regarding Entrepreneurial qualities (Self Confidenceo Creativity and Innovation, Risk Taking and Self Sufficiency) on success of small and medium enterprises owners also was presented. Researcher has randomly selected 150 of small and medium enterprise owners who are doing the business in Westem Province. Data is mainly collected through the questionnaires. The frequency distribution analysis was made for every variable in the research model and for the personal charaeteristics. And also this consists of a comparative analysis between manufacturing, services and wholesales sector in Western Province. Collected data arc presented by using frequency table and bar chart. And also for the future researchers who are doing researches on this kind of study. Therefore the result of this these have important practical used and serve as a basis for analyzingthe entrepreneurial qualities of small and medium enterprises owners as this type of reporting becomes more prevalent in the future