• IMPACT OF LOYALTY PROGRAMS ON CUSTOMER SATISFACTION IN SUPERMARKET RETAIL INDUSTRY OF UVA PROVINCE 

  DEEPIKA PRIYADARSHANI HENNAYAKA, HENNAYAKA MUDIYANSELAGE (Faculty of Commerce & Management, 2025)

  In today's dynamic and competitive retail environment, customer satisfaction is crucial for customer retention and long-term business success. The objectives of this study are to identify$ the levels of loyalty card ...
• THE EFFECT OF SERVICE QUALITY ON CUSTOMER SATISFACTION IN HOTEL INDUSTRY WITH REFERENCE TO HOTELS IN TRINCOMALEE DISTRICT 

  AVISHKA IMALSHANA, WEERAKONDA ARACHCHIGE (Faculty of Commerce & Management, 2025)

  The hotel industry plays a vital role in the economic and tourism development of Sri Lanka, especially in emerging destinations like the Trincomalee District. This study investigates the effect of service quality on ...
• ROLE OF SOCIAL MEDIA MARKETING ON PERFORMANCE OF SMEs IN BATTICALOA 

  SARUSAN, SIVANESARASA (Faculty of Commerce & Management, 2025)

  Social media marketing has become a transformativE tool for business development globally' particularly for Small and Medium Enterprises (SMEs) striving for visibility, customer engagement, and competitive advantage. ...
• THE INFLUENCE OF PERCEIVED ORGANIZATIONAL SUPPORT ON EMPLOYEE CREATIVITY IN THE BANKING SECTOR IN BATTICALOA: 

  THARSHIKA, THAYANANTHAN (Faculty of Commerce & Management, 2025)
• THE INFLUENCE OF GREEN HUMAN RESOURCE MANAGEMENT ON GREEN WORK ENGAGEMENT: 

  MANIRAJAH, THINUSHCA (Faculty of Commerce & Management, 2025)

  This study examines the influence of Green Human Resource Management (GHRM) on Green Work Engagement (GwE) among hotel employees, with a particular focus on the mediating role of Perceived Green Organizational Support ...
• IMPACT OF PROJECT PLANNING ON PROJECT SUCCESS: 

  RAVICHANDRAN, PREETHA (Faculty of Commerce & Management, 2025)
• IMPACT OF EMPLOYEE RELATIONS ON EMPLOYEE PERFORMANCE IN THE SELECTED GARMENTS IN RATHNAPURA DISTRICT, SRI LANKA 

  SAJITHA GUNAWARDHANA, KALUKANDAGE UMES (Faculty of Commerce & Management, 2025)

  This study aimed to investigate the impact of employee relations on employee performance within the apparel sector in the Rathnapura District of Sri Lanka. The primary objectives were to examine the relationship between ...
• IMPACT OF GREEN ADVERTISING ON GREEN PURCHASE INTENTION: 

  DILRUKSHI PERERA, SAMARAWEERA ARACHCHILAGE THARANGA (Faculty of Commerce & Management, 2025)
• DOES TECHNOLOGICAL AND FINANCIAL LITERACY INFLUENCE SME'S PERFORMANCE WITH THE MEDIATING ROLE OF ENTERPRISE RISK MANAGEMENT PRACTICES: 

  THAVATHAS, NISHAVIYA (Faculty of Commerce & Management, 2025)

  ln today's increasingly complex business environment, technical and financial literacy have emerged as critical enablers of long-term performance and resilience for SMEs' This study analyzesthe impact of these two essential ...
• IMPACT OF ORGANIZATIONAL JUSTICE ON HAPPINESS AT WORK IN EDUCATION SECTOR OF BATTICALOA : 

  JANUSH, SOMASUNTHARAM (Faculty of Commerce & Management, 2025)

  ABSTRACT This study investigates the relationship between organizational justice and happiness at work with the mediating role of emotional wage in the education sector in Batticaloa. This study was implemented with of ...
• IMPACT OF EMPLOYEE ENGAGEMENT ON INNOVATIVE WORK BEHAVIOR IN GARMENT INDUSTRY IN VAVUNIYA DISTRICT 

  RAVEENTHIRARASA, DARSHANA (Faculty of Commerce & Management, 2025)

  This study investigates the impact of employee engagement (EE) on innovative work behavior (IWB) withinthe garment industry inVavuniyaDistrict, Sri Lanka, addressing a notable gap in local literature. Grounded in established ...
• IMPACT OF VIRTUOUS LEADERSHIP ON EMPLOYEE JOB SATISFACTION IN BANKING SECTOR IN RATHNAPURA DISTRICT 

  SHANIKA MADHURANGI, MAHAWATHTHA GAMAGE (Faculty of Commerce & Management, 2025)

  This study investigates the influence of virtuous leadership on employee job satisfaction in the banking sector of the Rathnapura District. In order to foster a positive and ethical work environment, virtuous leaders ...
• IMPACT OF INCENTIVE STRUCTURES (MONETARY AND NON- MONETARY) ON GREEN EMPLOYEE BEHAVIOR - A STUDY BASED ON HOSPITALITY INDUSTRY SRI LANKA- SPECIAL REFERENCE TO COLOMBO DISTRICT 

  AMBALANDUWA KANKANAMGE, ASELA SANDARUWAN (Faculty of Commerce & Management, 2025)
• THE IMPACT OF GREEN TRAINING ON ENVIRONMENTAL PERFORMANCE THROUGH THE MEDIATING ROLE OF GREEN INNOVATION : 

  JUDE CLEMENT, SAJEELAXAN (Faculty of Commerce & Management, 2025)
• IMPACT OF SPIRITUAL LEADERSHIP ON WORK ENGAGEMENT IN FINANCE COMPANIES IN BATTICALOA DISTRICT 

  THEVARAJAH, YOGANITHAN (Faculty of Commerce & Management, 2025)
• ROLES OF ORGANIZATIONAL GREEN CULTURE IN ENCHANCING ORGANIZATIONAL SUSTAINABLE PERFORMANCE: 

  THARUNAA, SELVARAJAH (Faculty of Commerce & Management, 2025)

  Sustainability has become a critical global priority' with increasing pressure on organizations to extend their focus beyond financial performance to include environmental and social responsibilities. Within this evolving ...
• THE IMPACT OF GREEN RESOURCE MANAGEMENT ON EMPLOYEES, OUTCOME WITH MODERATING EFFECT OF ENVIRONMENTAL VALUES: 

  ANANTH, THIRUCHELVAM (Faculty of Commerce & Management, 2025)

  This study investigates the impact of Green Human Resource Management (GHRM) practices on employee outcomes, with the moderating effect of environmental values, focusing on selected apparel companies in the Batticaloa ...
• FACTORS IMPACT ON EFFECTIVE CHANGE MANAGEMENT IN TELECOMMUNICATION IN RATANAPURA DISTRICT 

  RANSI RIDMIKA, SUNNA DENIYAGE (Faculty of Commerce & Management, 2025)

  This study investigates the impact of employee readiness to change, communication, organizational culture, and change agents on effective change management within the telecommunication sector in the Ratnapura District ...
• THE IMPACT OF AGILE PERFORMANCE MANAGEMENT SYSTEM ON EMPLOYEE PERFORMANCE IN FINANCIAL INSTITUTIONS IN BADULLA DISTRICT: 

  SASIREKHA, KANAGALINGAM (Faculty of Commerce & Management, 2025)
• THE IMPACT OF STRATEGIC INNOVATION ON EMPLOYEE PERFORMANCE WITH THE MEDIATING ROLE OF JOB SATISFACTION : 

  SHANTHA, SADHANANDHAN (Faculty of Commerce & Management, 2025)

  This study investigates the impact of strategic innovation on employee performance, emphasizing the mediating role of job satisfaction within the clothing industry in the Nuwara Eliya District of Sri Lanka. Strategic ...

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